The answer is quite astounding.
55% of Email is Spam.
According to Statista 55% of emails are spam or promotional emails.
That's on average 42 spam emails per person per day, worldwide.
Do people like Spam? No, not normally...
However, every day, I look forward to seeing what new things "Amazon Recommends".
It's always interesting and rarely wrong about what I might like.
Why can't other companies do what Amazon does, and make your promotional emails actually good? It's really hard, that's why, and nobody has a clean solution.
And...that's why I am so excited to tell you about my new company ESPNext.com.
Our mission is to make every email personal.
Sources:
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